Apr 20, 2010 (LBO) – Sri Lanka will host an annual Indian film awards in Colombo in June drawing Bollywood stars to the country and opening opportunities for films to be shot on location in the former war-torn island industry officials said. A business forum, fashion show, celebrity cricket match, world premiers of upcoming Indian films and a film workshop would be part of the show.
The event will be broadcast to a 600 million global audience across 110 countries.
Organizers say the event brings a publicity to valued at over 50 million US dollars to an economy.
“Already the BBC (British Broadcasting Corporation) and CNN (Cable News Network) have booked hotel rooms to use as studios,” Joseph said.
Bachchan said he would ask Indian cinema to consider Sri Lanka as a location to shoot movies with Indian films increasingly going abroad in search of new locations.
Hollywood blockbuster movies, Bridge on the River Kwai (1957), and Indiana Jones ‘Temple of Doom’ (1984) were shot in Sri Lankan central hills,
But separatist war waged by Tamil Tiger separatists which intensified in 1983 turned Sri Lanka into a war zone. The war ended last May.
Bachchan said closer links could be built b