From housemaids in the Middle East to engineers in Canada, Sri Lankans away from home keep tabs on news back home through Sri Lankan newspapers online. From housemaids in the Middle East to engineers in Canada, Sri Lankans away from home keep tabs on news back home through Sri Lankan newspapers online. The Internet is emerging as the next great sales point for Sri Lankan companies.
“Around 15,000 Sri Lankans in the Middle East read the Lankadeepa and the Divaina on the Internet,” claims Nilanga Jayawickrama, Senior Business Development Manager, LankaCom Services, a local Internet Service Provider (ISP).
The Lankadeepa is the highest circulation Sinhala newspaper in Sri Lanka and the Divaina is another popular Sinhala daily.
“The numbers are higher for the English newspapers that are online. The hits are mainly from Australia, Canada, Europe and even the US,” says Jayawickrama.
This is how over one million Sri Lankans living and working abroad – mainly in the developed west – keep tabs on home country happenings.
As a result the Internet is spurting ahead as a first hand source of news and information and local companies are slo