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Wed, 23 July 2014 17:05:03
Sri Lanka hub set up by UK digital marketing firm Volume
04 Mar, 2013 08:11:45
Mar 04, 2013 (LBO) - Volume, a UK-based digital marketing applications firm that makes web and mobile applications has set up a technology hub in Sri Lanka, which they hope to grow to serve markets in multiple time zones, officials said.
"Our office in Colombo will become an important regional hub for our business," Chris Sykes, chief executive of Volume said at a launch ceremony in Colombo.

"The team in Colombo will be a vital part of our fast growing company, collaborating closely with headquarters in the UK."

Benoit Alvarez, chief technology officer at Volume says the firm develops marketing applications for companies such as Dell, Oracle, Blackberry and BP.

The firm which has had a trial presence in Colombo had now set up a fully fledged office at the World Trade Centre and is looking to increase staff to 25.

Alvarez says Sri Lankan developers working in their London office was one reason to set up the office in Colombo.

"Sri Lanka was an option," says Alvarez. "We looked at India, Vietnam. We looked at all these options, but it was quite natural for us to go with Sri Lanka.

"We had excellent relations with Sri Lankan developers in UK. They had been hardworking and trustworthy."

Asiri Fernando, who joined the firm as a junior developer, is now the divisional director in charge of the Colombo office.

"We have to interact with many teams developing a solution," he says. "So it is not only the technology. It is all about people."

British High Commissioner John Rankin says information communications technology is one of the fastest growing sectors worth 150 billion sterling pounds, accounting for 12 percent of gross domestic product.

"Following in the footsteps of other UK ICT companies, I welcome Volumes decision to open their first regional hub in Sri Lanka," High Commissioner Rankin said.

"I am aware that the reason UK ICT companies choose to open offices in Sri Lanka is not just because of the strength of the economy, but also because of the wealth of the talent here, and its proven ability to develop new and innovative software to the sell to the world."

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