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Warner Brothers unveils dual-format high-density DVD
10 Jan, 2007 12:03:17
LAS VEGAS, Nevada, Jan 9, 2007 (AFP) - Warner Brothers film studios Tuesday unveiled a dual-format, high-density DVD it hopes will erase concerns about the war between Blu-ray and HD DVD for the future of the market.
Warner chief executive Barry Meyer showed off the Total High Definition (THD) disks at a press conference at a hotel near the world's largest consumer electronics show in Las Vegas.

"This was a problem desperately in need of a solution," Meyer said.

"We are here to introduce the Total High Definition as a solution; one we hope colleagues and competitors alike will embrace."

Warner said films should be available in the dual format in the second half of the year. The company declined to discuss pricing, but said the disks would not cost much more than those on the market.

High-definition disks provide graphics six times more realistic than traditional DVDs, according to Kevin Tsujihara of Sony Home Entertainment.

"We think Total High Definition is a total win," he said.

The rivalry between Blu-ray and HD DVD formats for the future of the market has caused "confusion and rivalry" that keeps buyers at bay, Meyers said.
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