Offshore Cover

British insurance giant Aviva will send up to 950 more jobs to India and Sri Lanka in 2005, out sourcing its back office and other support functions. British insurance giant Aviva will send up to 950 more jobs to India and Sri Lanka in 2005, out sourcing its back office and other support functions.

The jobs will service its Norwich Union business, with a further 7000 jobs to be moved offshore in 2007, the company said Wednesday in a statement.

Around 760 of the back office roles will be in India, servicing life, pensions and general insurance, with the balance 190 in finance support roles in Sri Lanka.

The company says it expects only about 150 compulsory redundancies in 2005 as a result of the off-shoring, with most job reductions through normal staff turnover, re-deployment and re-training.

But a survey by Britain’s white collar union Amicus released last month, showed that about 99 percent of its Norwich Union staff feared further job cuts.

Aviva joins the out-sourcing rush by several other British firms, taking advantage mainly of India’s low paid, but educated and English speaking workforce.

“We operate in very competi