Sri Lanka tourist arrivals reaching a million in November: official

Nov 16, 2013 (LBO) – Sri Lanka’s tourist arrivals have topped 904,000 and is reaching towards a million tourists by the end of November 2013, an official said. The average spend per day was 109 US dollars compared to 65 in 2009, Jayaweera said.

Sri Lanka’s arrivals have been boosted by reasonably priced accommodation and internet booking engines which has brought price transparency.

High end hotels however have been calling for a promotional campaign with the close involvement of the industry to get more visitors.

Analysts have said the higher end hotels may also be overpriced compared to competition in East Asia.

“We are almost passing through the one million tourist arrival mark this month,” Don S Jayaweera, director general of the Sri Lanka Tourist Authority told a Commonwealth Business Forum in Colombo earlier this week.

“Already we have reached 904,000 foreign tourist arrivals.”

Up to September 2013 Sri Lanka welcomed 801,210 visitors up 15.5 percent from a year earlier.

Sri Lanka is targeting 1.2 million tourist arrivals in 2013 up from a million in 2012.

Sri Lanka earned a billion US dollars in tourism revenues