Oct 30, 2012 (LBO) – Singapore-based Tiger Airways, a low cost has increased flights to Colombo to four starting from the last week of October, after launching with three weekly frequencies in June 2012. From October 28, the airline also increased frequencies to Hong Kong (up to 26), Taipei (up to 09), Bangkok (39), Guangzhou, Bangalore (up to 06) and Tiruchirapally (up to 11).
The airline is offering the basic fare from Colombo at 9,000 rupees one way but promotional fares are on offer for as low as 3,480 rupees one way in November.
“We like most of our destinations to be served daily,” Tiger Airways’ commercial director Dave Perring told LBO in an interview shortly after the launch.
“Operating a less than daily frequency allows us to understand the market and gradually greater demand so that we can step towards a daily service.”
Budget airlines are point-to-point carriers where passenger can choose connecting flights from the same airline or others, pay for baggage based on weight, and opt out of meals if they do not want it.
“We do not target a specific market segment by purpose of travel,” Perring said.
“What we being is a different price point, because we unbudle a lot