Sri Lanka’s Softlogic gets Baskin-Robbins master franchise

Basking Robins

May 19, 2017 (LBO) – Sri Lanka’s Softlogic Group has, through it’s fully-owned subsidiary Softlogic Restaurants, entered into an Asset Sale and Purchase Agreement with Blue Ginger Ltd to import, retail and distribute Baskin-Robbins Ice Cream and allied products in Sri Lanka.

Baskin Robbins is the world’s largest chain of ice cream specialty shop restaurants.

In a stock exchange filing the company said that Softlogic believes that the acquisition of the master franchise rights will create significant synergies within our retail and QSR (quick service restaurants) sector.

Softlogic is currently the Master Franchise-holder for the Burger King brand in Sri Lanka.

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