services rendered by Rooster are candidate management, recruitment
automation, recruitment analytics, automated
candidate updates, career page integration and live synchronization while many
more features are being added regularly.
The
platform understands the need to establish an efficient, easy-to-use hiring
structure within the local business community. Rooster has also extended its
services to help fulfill this need by collaborating with several companies in
order to train HR teams and provide free ads on multiple job boards during its
introductory period (21st April 2020 –
21st April 2021).
“We wanted to create a platform that has the capability to truly improve the way businesses hire people as we ourselves realized how inefficient some hiring practices can be,” says Bhanuka Harischandra, Co-Founder of Rooster Jobs. “Having interviewed hundreds of candidates over the years, we have understood that manually maintaining spreadsheets, parsing through CVs and individually calling applicants consume a lot of time and resources.
Rooster was created to help the Sri Lankan business community embrace efficient and collaborative hiring while also refining and improving the candidate experience. We aim to improve both ends of the spectrum.”
The
hiring process observed by most companies in Sri Lanka currently involves
running advertisements on various job portals, an assortment of spreadsheets and several
one-to-one interviews that cost a lot of time and effort. Traditional
recruitment procedures often lack structure and proper organization. In order to shift from
traditional HR practices, organizations need to incorporate an Applicant
Tracking System (ATS).
An ATS is a database management system that helps hiring managers and recruiters to organize and sort candidate CVs. They can incorporate filters, search for applicants through keyword searches or pick candidates based on the compatibility between the resume and job description through the system.
Many ATSs also go beyond basic applicant tracking and offer advanced features such as video screening, live syndication and recruitment workflow integration. This process not only helps better organize the hiring process, but it also reduces in-person interactions, which is an ideal solution to maintain social distancing.
“We mapped the
candidate journey at Rooster and designed the platform in a way that would keep
each candidate informed in every step of the way. We have added features that
notify applicants on where they stand in the hiring process and automated
updates to alert them when they’ve made it to the next step or have been
rejected.” Harischandra further added.
ATS is a
common technology deployed by 99% of the Fortune 500 companies to help recruit
in a smarter way. But most Applicant Tracking Systems are rather expensive with
popular products like Greenhouse.io setting starting prices between $6,000 to
$25,000. Rooster, with its innovative hiring tools comes in as an affordable
alternative to facilitate the recruitment process.
Covid-19 has undeniably changed the social landscape and protocols
like social distancing have created a need for companies to reevaluate their
stance on hiring procedures. Now more than ever, businesses need to limit
face-to-face interviews, reduce costs of hiring and implement better candidate
screening to ensure great recruits. Hiring the right employees could also mean
that companies are equipped with the right people to help navigate the
difficult times ahead effectively.
