SLIM Brand Awards organizers say the event has helped re-enforce the value of brands in the minds of local corporate leaders.
Traditional accounting procedures do not really capture the value of intangibles, though such assets may be more important for modern companies than more easily measured ones.rn
rnldblquote The vision behind Brand Excellence is to motivate better brand marketing and as well as to con learning of better brand with the marketing fraternity,
dblquote SLIM President Taslim Rahaman said at the ceremonyrn
rnNSB Hapan picked up the ldblquote Brand of the year
dblquote award at the inaugural Brand Excellence Awards Ceremony 2002, Organized by SLIM.rn
rnNSB walked away with four of the ten awards that were presented that day.rn
rnNSB Hapan Account, which is opened for children, has over one billon deposits and was the first to introduce ATM for children. Other winners were Goya, which won the Survival Brand of the year. In the product Brand category Munchee Lemon Puff won the G