Tourist arrivals are expected to grow by 20 percent next year fuelled by Indian arrivals and a change of marketing strategy. Tourist arrivals are expected to grow by 20 percent next year fuelled by Indian arrivals and a change of marketing strategy. In November this year India displaced UK as Sri Lanka’s chief tourist market because of increased flights and visa on arrival.
“Indian arrivals have been on an increasing trend since 2002. In November India finally replaced the UK as the biggest market,” said Tourist Board officials.
The last time India did this was in the beginning of the winter season of 2002.
This November the number of India tourists went up by 35 percent with 11,916 arrivals compared to 2003.
Visitors from the UK added up to 11,487 in November dipping slightly, by six percent -compared to November 2003.
Although the trend of high Indian inflows is expected to hold throughout next year, the Tourist Board expressed concerns that arrivals could take a nosedive in the near future because of the attack on Indian actor Shah Rukh Khan.
“Indian visitors are mainly independent travell