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Sri Lanka in ADB-funded regional tourism effort

Dec 11, 2008 (LBO) - Sri Lanka is among five countries included in an Asian Development Bank (ADB) funded plan to promote south Asian regional tourism and simplify cross-border tourist movements.
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"Together with the investment project, the technical assistance will enhance the positioning of the sub-region in both intraregional and international markets as one of the world's leading destinations for spiritual-, nature-, and culture-based tourism.


The ADB grant will come from the Regional Cooperation and Integration Fund under ADB's Regional Cooperation and Integration Financing Partnership Facility.

The five governments will contribute 400,000 dollars to cover the costs of counterpart staff and facilities to be used during the two-year period to complete the project.

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"The region has tremendous potential for developing tourism that can be used to expand economic opportunities, generate employment, and raise incomes, particularly for the sub-region's poor," said Gülfer Cezayirli, Principal Urban Development Specialist at ADB's South Asia Department.

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